Tips and recommendations for an active Google Ads advertising campaign are generated each day at Promonavi through the tool “Google Ads Recommendations”.

This tool will display a report in the form of any recommendations that must be changed in your Google ads campaign to maximize performance.

This tool consists of 7 types of campaign recommendations. And you can use it to save time and energy in optimizing Google ads campaigns.

Some of the features available on this tool include:

Conflicting Negative Keywords

In this feature, the system will display several negative keywords from your campaign that are contradictory and make people unable to find your ad on a particular keyword.

Negative Keywords

With this feature, the system will display negative keywords recommendations for your Google Ads campaign. That way you can add these negative keywords to your campaigns and ad groups and save your advertising budget.

Expand Your Keywords List

The system will analyze all of your PPC search requests and display good-performing keywords that you can add to your campaign.

Stop Ineffective Keywords

The system will analyze all of your active keywords that have the lowest bounce rate, visit duration, and conversion rate. The worst keywords will be displayed on the report and recommended to stop.

Optimize Ads

This feature works to analyze all of your ads and display ad text recommendations that can help you increase your ad’s CTR.

Device Bid Adjustment

The system will analyze the traffic bounce rate, visit duration, conversions, etc. to recommend you the best bid on each device. That way you can adjust the bid for certain devices and make advertising campaigns more effective.

Location Bid Adjustment

The system will analyze traffic bounce rate, visit duration, conversions, etc. to recommend you the best bid in each location. That way you can adjust bids for specific locations and make advertising campaigns more effective.